Munk Hearing Centre is a dynamic hearing aid clinic in Toronto, Canada. Under the leadership of owners Carolyn Falls and Emma LeBlanc, Munk Hearing Centre partnered with Marketing 360 to harness the power of digital marketing and fuel their ambitious growth plans.

Before working with us at Marketing 360, Munk Hearing Centre relied primarily on referrals and had never ventured into digital marketing. They needed a modern website to reflect their brand, along with a comprehensive digital strategy to attract new patients and support their rapid expansion goals. Their challenge was clear: transition from organic growth through referrals to a robust, multi-channel digital presence.

Marketing 360 crafted a tailored strategy that seamlessly integrated content, SEO, and paid advertising:

• Content & SEO Excellence: Developed several engaging blog posts each month, paired with coordinated social media content to boost both SEO and online presence. (see example SEO optimized page with infographic)
• Achieved a staggering 460% increase in keywords on page 1, a 699%+ jump in total keyword rankings, a 357% surge in impressions, and a 475% rise in clicks.

• Email Marketing: Launched a quarterly newsletter that keeps patients informed and engaged. (see newsletter example)

• Targeted Paid Advertising: Focused on Google search campaigns and leveraged Meta for traffic and retargeting, with continuous ad creative updates. (see video ad example) (see landing page example)

• Unified Local Strategy: When a second location faced slow traction, we combined location data in our ads, promoted special offers and grand opening events, which contributed to staffing and service expansion at that site.