Marketing 360×
4.6 · 4,000+ Reviews on TopRatedLocal

#1 Marketing Platform® for Roofing Companies

Roofer Marketing Agency & Services You Can Trust

AI marketing for roofing companies from Marketing 360® — a full-service roofing marketing company built on real strategists, no guesswork. The #1 Marketing Platform®.

Website Design for Roofing Companies

A website built to convert, on the jobsite phone and the kitchen table.

Roofing website design needs to do more than look professional — it's often the first real impression a homeowner gets, whether they're comparing bids or starting an insurance claim.

  • A custom site (or a refresh of the one you already have) built around your top services and the areas you serve.
  • Dedicated landing pages for each service, so paid and organic traffic lands on the exact page that converts.
  • Pages built to explain the insurance-claim process and showcase real before/after roof photos — the trust-building a bid sheet can't do.

Most roofers have a professional website — but very few have one built to actually drive qualified leads. It's the foundation every other channel sends traffic to.

See Website Design for Roofing Companies
Examples of custom roofing company websites designed by Marketing 360 for residential and commercial roofers

SEO/AEO + Business Listings for Roofing Companies

Show up first, whether it's Google, Maps, or an AI search.

Roofing SEO and accurate business listings are what decide most bids — before the phone ever rings — by whoever shows up first when a homeowner starts searching.

  • Local roofing SEO built to rank for your actual services and service areas, not just your business name.
  • Business listings for roofing companies kept accurate and consistent across Google, Bing, and beyond, so you show up for "roof repair near me" searches.
  • Weekly content — blog posts, social posts, Google Business Profile updates — that builds the authority search engines and AI tools now look for.
  • A strategy built to get your business recommended by name when a homeowner asks ChatGPT, Perplexity, or Gemini who the best roofer is.

SEO built around real roofing search behavior, and consistent content, outlasts any single storm season — and keeps paying off whether a homeowner searches on Google or asks an AI tool for a recommendation.

See SEO/AEO Services for Roofing CompaniesSee Business Listings for Roofing Companies
Roofing SEO and content marketing dashboard showing blog topics, Google Maps rankings, and AI search recommendations

Social Media + Reputation Management for Roofing Companies

Turn every finished roof into your best sales tool.

Social media management and reputation management for roofing companies work together — homeowners check reviews and recent work before they ever request a bid.

  • Facebook, Instagram, and TikTok management built around before/after storm photos and drone roof shots that build trust in local community groups.
  • Review requests that go out automatically the moment a job wraps, while the work is still fresh.
  • A single dashboard to see and respond to every new review, so nothing slips through.

If you're not active on social media or proactively requesting reviews, you're losing bids to the roofer who is — social media and reputation management exist to close exactly that gap.

See Social Media Management for Roofing CompaniesSee Reputation Management for Roofing Companies
Roofing social media management example showing Facebook and Instagram post engagement and a 5-star review

Advertising Services for Roofing Companies

Storm-response ads built around your budget, not someone else's template.

Advertising services for roofing companies should put your crew in front of homeowners who need a roof right now — not spray a generic ad at everyone.

  • A strategy built around your actual budget and goals, not a one-size-fits-all package.
  • Storm-response campaigns that turn on fast and target the neighborhoods that just got hit.
  • Ad creative and campaigns across Google, Facebook, Instagram, and YouTube, built to get found by ready-to-hire homeowners.
  • Ongoing optimization — campaigns get refreshed and tuned, not set and forgotten.

Every day you're not showing up when someone searches for a roofer, that bid goes to someone who is.

See Advertising Services for Roofing Companies
Roofing advertising examples across Google Search Ads, Social Ads, and Brand Ads for a local roofing business

Local Service Ads & Leads for Roofing

Get Google Guaranteed leads, not just clicks.

Google Local Service Ads put your roofing business at the very top of search results with the Google Guarantee badge — and you only pay for leads actually interested in your business.

  • Pass Google's background check once, then show up above traditional search and map results with the trust-building Google Guarantee badge.
  • Multi-channel advertising across search, social, display, and connected TV, radio, and billboards, so you're visible everywhere homeowners are looking.
  • Every lead syncs directly to your CRM Leads Inbox, so you can respond fast and track your responsiveness rating.

The roofing business that shows up first — with the Google Guarantee badge and real reviews — gets the call. Everyone else gets the voicemail.

See Roofing Leads
Google Local Service Ads and multi-channel advertising example showing a new lead notification for a roofing business

Marketing Software for Roofing

Everything you need to run your roofing business, in one platform.

Marketing 360's platform connects your website, CRM, reviews, social, payments, and ads into one place — so leads, customers, and invoices never get lost between a dozen different tools.

  • A CRM built for roofing companies — manage every call, form, and referral from one dashboard instead of three.
  • Invoicing and payments built in, so you can bill a job and get paid without leaving the platform.
  • Reporting that shows what's working across your site, ads, reviews, and listings, so you know where to put your next dollar.

A website is one piece. The platform is what keeps every lead, customer, and dollar in one place instead of scattered across a dozen logins.

See Roofing Software
Marketing 360 platform dashboard showing content topics and roofing business performance across search, social, and AI search

Typical traffic distribution for the roofing companies we serve…

Our 360-degree digital marketing services drive qualified traffic and leads through a diverse set of organic and paid channels via our Content Marketing and Digital Advertising services.

56%

(paid)

44%

(organic)

*These figures are based on over 867,000 sessions from a sample of our roofing accounts, providing a robust, industry-wide view of how potential roofing customers find the roofing companies we serve. (data queried 4/16/26)

The roofing reality

Storms don't wait. Neither should your leads.

Demand spikes overnight, insurance jobs move slow, and the roofer with the best reviews wins the doorstep — before you even get there.

Storm season creates a flood of demand you can't staff up for fast enough.

Missed calls during a job go straight to a competitor who answers first.

Homeowners compare reviews before they compare quotes.

Insurance-claim jobs need a website that explains the process, not just a phone number.

A roofer installing new shingles on a storm-damaged residential roof

Real case study

Summit Roofing: from word-of-mouth to a real pipeline.

How storm-tracking ads and before/after galleries turned one local roofer into the go-to name after every storm.

3.2xBooked jobs after one storm season

Questions

Common questions from roofing contractors

Can you help during storm season specifically?
Yes — storm-response campaigns can turn on fast when a storm hits your service area, targeting the neighborhoods most likely to need roof repair right when they're searching for it.
Do you understand insurance-claim jobs, not just retail re-roofs?
Yes. Marketing 360 works with roofers who do retail-only, insurance-only, and mixed books of business — the website and ad strategy adjust to which side of the business you're growing.
How fast do reviews actually come in?
Review requests go out automatically as soon as the job's done, while the work is still fresh in the homeowner's mind — that timing is what drives response rate.
What does MADi actually do differently for roofers?
MADi is trained on real roofing campaign data, not the open internet — so its recommendations reflect what's actually working for roofing contractors right now, not generic marketing advice.

Reviews

4.6★ from 3,900 small business owners.

Top Rated Local

“Amazing team and a great product — they took my business from brand new to multiple locations over the last 5 years. I'd recommend the team at Marketing 360 to anyone.”

Justin B.

Top Rated Local

“From the beginning it's felt like the team is on our side, not out for their own gain — genuinely refreshing. They made the website easy to understand every step of the way. Very glad I took this leap of faith.”

Richard S.

Top Rated Local

“Alex did an amazing job on the website and walked me through, step by step, how to update things myself. I love that the quote button alerts my email the moment a potential customer requests one.”

Judy R.

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